By George Ruth
Websites for professional medical office are great tools. They provide information about you and your office, and your office website can be a useful resource for medical information. However, most professional websites may easily be optimized for even greater practical use. Here are some potentially useful enhancements.
- Appointment scheduling - Several web-based appointment scheduling sites have programming code that may be easily embedded on your practice website. Patients can then make appointments with your office directly. Many patients who would otherwise forget to schedule their appointment will appreciate the availability of making their appointment anytime day or night.
- Brochures - Add downloadable brochures. Visitors to your website are hungry for information. If you perform procedures, this is the ideal place for patients to become familiar with the procedures you perform and attain confidence in your ability.
- Forms - Post forms on your website that your office normally distributes in-person or by mail. Online forms for patient registration, transfer of records, and general instructions for preoperative and postoperative care are very useful. Office staff can direct patients to your website, saving your practice time and money.
- Video Link - Do you have an audiovisual recording about you or your office? Add a link on your practice website that allows visitors to view your audiovisual presentation. This provides visitors a personalized view. Some Internet appointment sites have capability for adding an audiovisual recording to your appointment-scheduling portal.
Put the address of your website on all your business cards, appointment cards, office stationary, referral forms to other professionals, and office handouts. Consider incorporating a message about your practice website and availability for online appointment scheduling on your telephone-hold recording. Patients who are turned off by excessive telephone holding will welcome the efficiency of online appointment scheduling.
Online appointment scheduling and downloadable brochures are important examples of enhancements that can be easily applied to your website. Optimizing your practice website with useful enhancements may be of significant benefit for your, your office, and your patients.
Copyright DayClips, 2009
http://www.DayClips.com is a free and complete online appointment scheduling systems that provides links for professional websites. DayClips schedules thousands of appointment every year. Go to https://www.DayClips.com today for free sign up to DayClips.
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